ENMU > College of Business > Faculty > Dr. Etienne Musonera

Dr. Etienne Musonera

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ETIENNE MUSONERA, PhD

Work
College of Business- ENMU Station # 49
Eastern New Mexico University
Portales, New Mexico 88130
(505) 562-2772 (Office)
Etienne.Musonera@enmu.edu

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EDUCATION
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II PhD Interdisciplinary Doctor of Philosophy 05/2005
(I)International Marketing
(II)Industrial Engineering
Wayne State University, Detroit, Michigan

MBA Coursework 05/2003
Emphasis in Marketing
Wayne State University, Detroit, Michigan

MSIE: Master of Science in Industrial Engineering 12/1997
Emphasis in Industrial & Manufacturing Engineering
Wayne State University, Detroit, Michigan

MS: Master of Science in Engineering Management 05/1995
Emphasis in Engineering Management
Western Michigan University, Kalamazoo, Michigan

BBA:               Bachelor of Business Administration                                                           06/1992
                        Emphasis in Business Administration
                        Davenport University, Kalamazoo, Michigan
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TEACHING EXPERIENCE
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Assistant Professor of Marketing,Department of Business Administration and Economics,
College of Business, Eastern New Mexico University, Portales, New Mexico, 08/06-Present
Courses Taught:

MKT   517                  Marketing Management                                    Graduate
MKT   425                  Marketing Management                                    Undergraduate
MKT   430                  International Marketing                         Undergraduate
MKT   360                  Professional Selling                                           Undergraduate
MKT   493                  Business to Business Marketing             Undergraduate
MKT   301                  Principles of Marketing                         Undergraduate
MGT    501                  Production Operations Management                 Graduate
BUS     518                  Business Research Methods                              Graduate
BUS     593                  Project Management                                         Graduate

Visiting Professor- United Nations Development Program Volunteers (UNDPV)
Transfer of Knowledge and Transfer of Technology through Expatriates National (TOKTEN)
School of Finance & Banking (SFB)/Maastricht School of Management (MsM)-Summer: 2006, 2007

Courses Taught:

Project Management: Project Analysis and Design                                 Graduate
Project Management: Project Cycle, Evaluation and Audit                     Graduate
Project Management Body of Knowledge (PMBOK)               Professionals (Training)
Industrial Marketing/Business to Business Marketing                 Undergraduate

Graduate Teaching & Research Assistant, Center for International Business Studies, Marketing Department, School of Business, Wayne State University, Detroit, Michigan, USA, (05/05-06/06)

Courses:

MKT 7460 International Marketing Graduate
MKT 7995 Modernization & Consumer Values in Emerging Markets Graduate

Graduate Teaching Assistant, Industrial & Manufacturing Engineering Department- College of Engineering- Wayne State University, Detroit, Michigan, USA, (09/98-05/05)

Courses:

MIE     6560    Deterministic Management                                                                    Graduate
MIE     5560    Operations Research & Optimization Methods                          Undergraduate
MIE     3320    Probability and Statistics                                                                       Undergraduate
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CONSULTING
www.m-optimal.com; www.m-global.org
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President/CEO -M Global Optimal Solutions Inc.               06/2006-Now
Provided short course training and consultancy in the following areas: Strategic Approach to Making Business and Marketing Plans; Project Management Body of Knowledge; Microsoft Project Management; Investment and Country Risk Analysis; Operations and Productions Methods; Business Process Management; World Class Best Practices and Strategies; Quality Management; Six Sigma and Statistical Process Control; Quality Systems Requirements (QS) and International Standards Organization (ISO).
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NON-TEACHING WORKING EXPERIENCE
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Advanced Supplier Development Engineer (ASDE)                                                10/05-12/05
Ricardo-Meda, Inc- contracted to- Visteon Corporation,Van Buren, Michigan

Manufacturing Quality Systems Engineer (MQSE)01/00-02/02
HRU, Inc. –contracted to- General Motors Corporation
Pontiac Truck Product Center & Warren Tech Center

Quality and Reliability Engineer (QE & RE) 02/99-01/00
HRU, Inc. –contracted to-General Motors Corporation
Lake Orion Car Assembly/Warren Tech Center, Michigan
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HONORS & RECOGNITIONS
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Marquis Who’s Who in America, 2008 Edition
Honored Member of the Cambridge Who’s Who Registry of Executive and Professionals, 2007
Member for the Honor Society for International Scholars-Phi Beta Delta
King Chavez Parks (KCP) Future Faculty Fellowship Award (State of Michigan)
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MEMBERSHIP/AFFILIATION
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Academy of International Business (AIB)
Academy of Management (AOM)
Project Management Institute (PMI);
Institute for Operations Research and Management Sciences (INFORMS)
American Society for Quality Engineers (ASQE)
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PUBLICATIONS
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Dissertation

Musonera, Etienne (2005), “A Theoretical Model to Optimize Foreign Direct Investment Inflows: World Class Manufacturing Best Practices and Spillover Effects in Value Added Activities (2005), http://www.proquest.com

Journals (Refereed)

Musonera, E., Hemley, D, (2008), “Analysis of Global Marketing Strategies in Distilled Spirits Industry: Absiolut Vodka,” Journal of Global Business Management, Vol.4, Num.1, April

Musonera, E., Ndagimana, U., (2008), “An Examination of Factors that Affect Pricing Decisions for Export Markets,” Journal of Global Business Management, Vol.4, Num.1, April

Musonera, Etienne, (2007), “Foreign Direct Investment (FDI) Spillovers in Sub-Saharan Africa,” Journal of Global Business Management, Vol.3, Num.2, October

Musonera, Etienne. (2008), “Country Risk Factors: An Empirical Study of FDI Determinants in SSA,” Journal of International Management Studies, Vol.3, Number 1, February

Musonera, Etienne, (2007), “Foreign Direct Investment (FDI) Spillovers in Sub-Saharan Africa,” Journal of Global Business Management, Vol.3, Num.2, October

Musonera, E., Yaprak, E., and Monplaisir, L., (2006) "Modeling FDI Attraction: An Optimization Application," Journal of Midwest International Business Research, Vol. XX March, 127-135

Musonera, Etienne, “Entrepreneurship and Poverty Reduction: A Comparative Advantage Study for Sericulture Production,” Southwest Review of International Business Research, Vol. 19. No.1, March 2008, p. 94-98

Musonera, E., Safari, V., “Challenges and Opportunities of Establishing Stock Exchange in Rwanda,” Southwest Review of International Business Research, Vol. 19. No.1, March 2008, p. 68-73

Musonera, E., Ndagijimana, U., “International Pricing Strategy: A Review,” Southwest Review of International Business Research, Vol. 19. No.1, March 2008, p. 134-138

Ndagijimana, Uzziel and Musonera, Etienne, (2007), “A Mixed Economic Integration Model for Africa,” Midwest Academy of International Business Proceedings, Chicago, Vol. XXI

Musonera, E., Ojah, K., and Monplaisir, L., (2007), “Are Country Risk Factors Determinants of Foreign Direct Investment (FDI) into the East African Community?” Southwest Review of International Business Research, Vol. 18, 175-189

Conferences:

Musonera, E., Safari, V. “Establishing a Stock Exchange in Rwanda-An Empirical Study,” AIB-U.S. Midwest Annual Conference, in conjunction with the 44th Annual Meeting of the MBAA International, Chicago, April 2-4, 2008

Musonera, E., Hemley, D. “Evaluation of Global Competitive Marketing Strategies in Distilled Spirit Industry-Vodka,” AIB-U.S. Midwest Annual Conference, in conjunction with the 44th Annual Meeting of the MBAA International, April 2-4, 2008

Musonera, E., Yaprak, A., and Monplaisir, L., (2007), “Spillover Effects on Value Added Activities in Emerging Markets: The Case of Sub-Saharan Africa,” Midwest Academy of International Business Proceedings, Chicago, Vol. XXI

Musonera, E., and Monplaisir L., (2006), "Spillovers on Manufacturing Value-Added and Economic Growth Activities", Proceedings of Working Papers, Department of Industrial & Manufacturing Engineering, Wayne State University, April 21st . (http://imeresearch.eng.wayne.edu)

Musonera, E., Yaprak, A., and Monplaisir, L., (2006), “Modeling FDI Attraction: An Optimization Application,” Midwest Academy of International Business Proceedings, Chicago, Illinois, March 15-17th.

Musonera, Etienne, (2005), “Foreign Direct Investment (FDI) Determinants in Sub-Saharan Africa (SSA),” INFORMS Marketing Science Conference, Emory University, Atlanta, Georgia, June 16-18th.

Musonera, E., Yaprak, A., and Monplaisir,L., (2005), “Technology and Knowledge Spillovers in Sub-Saharan Africa (SSA)”, Proceedings of the 32nd Annual Conference, Academy of International Business, University of Bath, United-Kingdom, April 8-9th .

Musonera, E. (2004), “Country Risks as Determinants of Foreign Direct Investment in SSA: Spillover Effects on Economic Growth and Value Added Activities,” Eighth Annual Future Faculty Joint Fellows Conference, Chicago, November 4-6th.

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SERVICES TO PROFESSIONAL ORGANIZATIONS
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Midwest Academy of International Business Proceedings (2008)                       Session Chair/Reviewer
Journal of International Business Research and Practice (2007)              Reviewer
Academy of International Business Proceedings (2007)                                     Reviewer
Midwest Academy of International Business Proceedings (2007)                       Session Chair/Reviewer
Southwest Academy of International Business Proceedings (2007)                    Discussant
Federation of Business Disciplines (2007) Annual Conference               Discussant
Proceedings of Working Papers-Graduate Research Symposium (2006)           Session Chair/Discussant
Journal of International Business Research and Practice (2006)              Reviewer
Academy of International Business Proceedings (2005)                         Reviewer
Academy of International Business Proceedings-UK Chapter (2007)     Reviewer/Discussant
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MAJOR SERVICES TO THE UNIVERSISTY & COLLEGE OF BUSINESS
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Self-Study Committee (Re-accreditation)
Curriculum Committee
Outreach and Placement Committee
Scholarship Committee
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	ENMU > College of Business > Faculty > Dr. Etienne Musonera
	Dr. Etienne Musonera ===================================================================== ETIENNE MUSONERA, PhD Work College of Business- ENMU Station # 49 Eastern New Mexico University Portales, New Mexico 88130 (505) 562-2772 (Office) Etienne.Musonera@enmu.edu ===================================================================== EDUCATION ===================================================================== II PhD Interdisciplinary Doctor of Philosophy 05/2005 (I)International Marketing (II)Industrial Engineering Wayne State University, Detroit, Michigan MBA Coursework 05/2003 Emphasis in Marketing Wayne State University, Detroit, Michigan MSIE: Master of Science in Industrial Engineering 12/1997 Emphasis in Industrial & Manufacturing Engineering Wayne State University, Detroit, Michigan MS: Master of Science in Engineering Management 05/1995 Emphasis in Engineering Management Western Michigan University, Kalamazoo, Michigan BBA: Bachelor of Business Administration 06/1992 Emphasis in Business Administration Davenport University, Kalamazoo, Michigan ===================================================================== TEACHING EXPERIENCE ===================================================================== Assistant Professor of Marketing,Department of Business Administration and Economics, College of Business, Eastern New Mexico University, Portales, New Mexico, *08/06-Present* *Courses Taught:* MKT 517 Marketing Management Graduate MKT 425 Marketing Management Undergraduate MKT 430 International Marketing Undergraduate MKT 360 Professional Selling Undergraduate MKT 493 Business to Business Marketing Undergraduate MKT 301 Principles of Marketing Undergraduate MGT 501 Production Operations Management Graduate BUS 518 Business Research Methods Graduate BUS 593 Project Management Graduate Visiting Professor- United Nations Development Program Volunteers (UNDPV) Transfer of Knowledge and Transfer of Technology through Expatriates National (TOKTEN) School of Finance & Banking (SFB)/Maastricht School of Management (MsM)-Summer: 2006, 2007 *Courses Taught:* Project Management: Project Analysis and Design Graduate Project Management: Project Cycle, Evaluation and Audit Graduate Project Management Body of Knowledge (PMBOK) Professionals (Training) Industrial Marketing/Business to Business Marketing Undergraduate Graduate Teaching & Research Assistant, Center for International Business Studies, Marketing Department, School of Business, Wayne State University, Detroit, Michigan, USA, *(05/05-06/06)* Courses: MKT 7460 International Marketing Graduate MKT 7995 Modernization & Consumer Values in Emerging Markets Graduate Graduate Teaching Assistant, Industrial & Manufacturing Engineering Department- College of Engineering- Wayne State University, Detroit, Michigan, USA, *(09/98-05/05)* Courses: MIE 6560 Deterministic Management Graduate MIE 5560 Operations Research & Optimization Methods Undergraduate MIE 3320 Probability and Statistics Undergraduate ===================================================================== CONSULTING www.m-optimal.com; www.m-global.org ===================================================================== President/CEO -M Global Optimal Solutions Inc. 06/2006-Now Provided short course training and consultancy in the following areas: Strategic Approach to Making Business and Marketing Plans; Project Management Body of Knowledge; Microsoft Project Management; Investment and Country Risk Analysis; Operations and Productions Methods; Business Process Management; World Class Best Practices and Strategies; Quality Management; Six Sigma and Statistical Process Control; Quality Systems Requirements (QS) and International Standards Organization (ISO). ===================================================================== NON-TEACHING WORKING EXPERIENCE ===================================================================== Advanced Supplier Development Engineer (ASDE) 10/05-12/05 Ricardo-Meda, Inc- contracted to- Visteon Corporation,Van Buren, Michigan Manufacturing Quality Systems Engineer (MQSE)01/00-02/02 HRU, Inc. –contracted to- General Motors Corporation Pontiac Truck Product Center & Warren Tech Center Quality and Reliability Engineer (QE & RE) 02/99-01/00 HRU, Inc. –contracted to-General Motors Corporation Lake Orion Car Assembly/Warren Tech Center, Michigan ===================================================================== ===================================================================== HONORS & RECOGNITIONS ===================================================================== Marquis Who’s Who in America, 2008 Edition Honored Member of the Cambridge Who’s Who Registry of Executive and Professionals, 2007 Member for the Honor Society for International Scholars-Phi Beta Delta King Chavez Parks (KCP) Future Faculty Fellowship Award (State of Michigan) ===================================================================== MEMBERSHIP/AFFILIATION ===================================================================== Academy of International Business (AIB) Academy of Management (AOM) Project Management Institute (PMI); Institute for Operations Research and Management Sciences (INFORMS) American Society for Quality Engineers (ASQE) ===================================================================== PUBLICATIONS ===================================================================== Dissertation Musonera, Etienne (2005), “A Theoretical Model to Optimize Foreign Direct Investment Inflows: World Class Manufacturing Best Practices and Spillover Effects in Value Added Activities (2005), http://www.proquest.com Journals (Refereed) Musonera, E., Hemley, D, (2008), “Analysis of Global Marketing Strategies in Distilled Spirits Industry: Absiolut Vodka,” Journal of Global Business Management, Vol.4, Num.1, April Musonera, E., Ndagimana, U., (2008), “An Examination of Factors that Affect Pricing Decisions for Export Markets,” Journal of Global Business Management, Vol.4, Num.1, April Musonera, Etienne, (2007), “Foreign Direct Investment (FDI) Spillovers in Sub-Saharan Africa,” Journal of Global Business Management, Vol.3, Num.2, October Musonera, Etienne. (2008), “Country Risk Factors: An Empirical Study of FDI Determinants in SSA,” Journal of International Management Studies, Vol.3, Number 1, February Musonera, Etienne, (2007), “Foreign Direct Investment (FDI) Spillovers in Sub-Saharan Africa,” Journal of Global Business Management, Vol.3, Num.2, October Musonera, E., Yaprak, E., and Monplaisir, L., (2006) "Modeling FDI Attraction: An Optimization Application," Journal of Midwest International Business Research, Vol. XX March, 127-135 Musonera, Etienne, “Entrepreneurship and Poverty Reduction: A Comparative Advantage Study for Sericulture Production,” Southwest Review of International Business Research, Vol. 19. No.1, March 2008, p. 94-98 Musonera, E., Safari, V., “Challenges and Opportunities of Establishing Stock Exchange in Rwanda,” Southwest Review of International Business Research, Vol. 19. No.1, March 2008, p. 68-73 Musonera, E., Ndagijimana, U., “International Pricing Strategy: A Review,” Southwest Review of International Business Research, Vol. 19. No.1, March 2008, p. 134-138 Ndagijimana, Uzziel and Musonera, Etienne, (2007), “A Mixed Economic Integration Model for Africa,” Midwest Academy of International Business Proceedings, Chicago, Vol. XXI Musonera, E., Ojah, K., and Monplaisir, L., (2007), “Are Country Risk Factors Determinants of Foreign Direct Investment (FDI) into the East African Community?” Southwest Review of International Business Research, Vol. 18, 175-189 Conferences: Musonera, E., Safari, V. “Establishing a Stock Exchange in Rwanda-An Empirical Study,” AIB-U.S. Midwest Annual Conference, in conjunction with the 44th Annual Meeting of the MBAA International, Chicago, April 2-4, 2008 Musonera, E., Hemley, D. “Evaluation of Global Competitive Marketing Strategies in Distilled Spirit Industry-Vodka,” AIB-U.S. Midwest Annual Conference, in conjunction with the 44th Annual Meeting of the MBAA International, April 2-4, 2008 Musonera, E., Yaprak, A., and Monplaisir, L., (2007), “Spillover Effects on Value Added Activities in Emerging Markets: The Case of Sub-Saharan Africa,” Midwest Academy of International Business Proceedings, Chicago, Vol. XXI Musonera, E., and Monplaisir L., (2006), "Spillovers on Manufacturing Value-Added and Economic Growth Activities", Proceedings of Working Papers, Department of Industrial & Manufacturing Engineering, Wayne State University, April 21st . (http://imeresearch.eng.wayne.edu) Musonera, E., Yaprak, A., and Monplaisir, L., (2006), “Modeling FDI Attraction: An Optimization Application,” Midwest Academy of International Business Proceedings, Chicago, Illinois, March 15-17th. Musonera, Etienne, (2005), “Foreign Direct Investment (FDI) Determinants in Sub-Saharan Africa (SSA),” INFORMS Marketing Science Conference, Emory University, Atlanta, Georgia, June 16-18th. Musonera, E., Yaprak, A., and Monplaisir,L., (2005), “Technology and Knowledge Spillovers in Sub-Saharan Africa (SSA)”, Proceedings of the 32nd Annual Conference, Academy of International Business, University of Bath, United-Kingdom, April 8-9th . Musonera, E. (2004), “Country Risks as Determinants of Foreign Direct Investment in SSA: Spillover Effects on Economic Growth and Value Added Activities,” Eighth Annual Future Faculty Joint Fellows Conference, Chicago, November 4-6th. ===================================================================== ===================================================================== SERVICES TO PROFESSIONAL ORGANIZATIONS ===================================================================== Midwest Academy of International Business Proceedings (2008) Session Chair/Reviewer Journal of International Business Research and Practice (2007) Reviewer Academy of International Business Proceedings (2007) Reviewer Midwest Academy of International Business Proceedings (2007) Session Chair/Reviewer Southwest Academy of International Business Proceedings (2007) Discussant Federation of Business Disciplines (2007) Annual Conference Discussant Proceedings of Working Papers-Graduate Research Symposium (2006) Session Chair/Discussant Journal of International Business Research and Practice (2006) Reviewer Academy of International Business Proceedings (2005) Reviewer Academy of International Business Proceedings-UK Chapter (2007) Reviewer/Discussant ===================================================================== ===================================================================== MAJOR SERVICES TO THE UNIVERSISTY & COLLEGE OF BUSINESS ===================================================================== Self-Study Committee (Re-accreditation) Curriculum Committee Outreach and Placement Committee Scholarship Committee =====================================================================